Website Design & Copywriting

Your site should be informative, useful, and easy to navigate. Your website design must be professional and your copy must sell. In most cases visitors, will make their buying decisions based on the copy, content, and professionalism of your website.

• The Internet is an information resource. What people are looking for is information and a solution to their problems. Website Design and Copy writing are key to Internet Marketing.
• Keep your website simple and professional. Include lots of great text and information. Search engines are looking for up-to-date content with good copy.
• Copy writing is something you can’t learn, at least in a reasonable period of time. Copy is like art, and great copywriters have a gift. You either have it or you don’t. If you don’t have the talent, find someone who does.
• Research has shown that 80% of the time, great copy has a much greater impact on sales conversions than pretty, flashy website designs. Most users want to find what they need quickly.
• Make sure your site is SEO friendly. Meaningful titles, descriptions, permalinks, URL addresses, keywords, excerpts, track backs, and ping backs are all important!
• You want to use HTML only, or PHP with HTML caching. Do not use Active Server Pages as they are not search engine friendly.
• You want to have your title tag as your main keyword (more on keyword research later). EG: ASP’s Hosting Services and Software where (Hosting Services and Software) is your keyword.
• Your description tag should contain a good description that people will click on when they see it in the search engine results.
• Include your keyword phrase at least twice on the page for SEO benefit. However, remember that Google and other search engines are looking for natural looking websites and text, so stuffing your keyword everywhere will look like spam to the search engines. You also need to make sure the copy flows for your readers and “sells” them on your products and services.

ASP can help you learn by doing. If you would rather concentrate on your business, ASP will manage the development, optimization, Internet marketing, and hosting of your website.

Application Marketing and Software Hosting
Website Design – Keyword Research – Competitive Research – Link Strategies – Submissions
Deep Linking – Link Building – Article Marketing – Pay Per Click – Affiliate Marketing

For more detailed information about how our Managed Application Development and Hosting can help your business
Contact Application Solution Providers at 866-764-8324, Send an email, Submit an Information Request

Application Solution Providers, Inc. 866-764-8324

Any software can be installed, maintained, and securely accessed from anywhere. Leverage the latest hosting technologies with a Digital Desktop.™ Consolidate and secure all your business applications and data in custom Hosted Environments.™

Your business applications and managed Application Hosting, Desktop Hosting, Web Hosting, Mail Hosting, Software as a Service (SaaS), Virtual Machines (VM), and Virtual Desktop Infrastructure (VDI) saves time and money.
 

For managed Application Consulting, Development, Marketing, Hosting, Support, and Training
Call 866-764-8324 · Send an email · Submit an Information Request